In business, we still consider press releases as a fundamental part of the communication cycle when marketing new product launches and events. It is, after all, a direct link to local media publicatio...
With so many small businesses out there, it’s hard to convince customers to choose yours. Not only that, but you want those customers to stay with you long term. Customers want to feel special rather ...
We are happy to announce that we have released an all-new iPhone app called Tap-To-Call. Tap-To-Call is designed to help less tech-savvy users make phone calls with their iPhone quickly and most impor...
The holidays are here early this year because we’re now offering 50% off your first year of Pass Wizard Pro, our secure password manager. Just use the code, PRO50, at checkout and you’ll see the price...
Over the last decade, some companies have announced their support for or opposition to a social issue. And it’s happened much more in the past few years as there’s been more evidence of customers purc...
The end goal of every company website is to drive conversions, increase website traffic, and grow sales. So, it’s important for every company, regardless of industry or niche, to update its website regularly. But your business website could also use a complete redesign every two or three years to stay up to date with everyone else. If you don’t, you risk keeping website elements that not only fail...
When developing products for your business, it’s important to remember your audience. Regardless of what industry you’re in, customers regard you as experts. And you wouldn’t be running a small busine...
Outbound marketing encompasses more of the promotional aspects of marketing; cold calling, TV ads, print ads, and even social media ads. Inbound marketing, however, follows a different approach. Inste...
For small businesses, transparency towards your customers is important. Especially if it affects a potential customer’s overall experience with the brand. For example, if one of your products is low i...
3D printing began in the early 1980s when Hideo Kodama developed a rapid prototyping system in Japan. In the simplest terms, 3D printing is the process of creating three-dimensional objects from a digital file. 3D printing starts with 3D software, which will create a printable file. Then, to prepare it for the printer, it’ll slice that file into hundreds or thousands of layers. After that, you can...
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